European Car Dealer Incentives

Posted by Pajagre on Oct 29th, 2006

bmw03.jpgFrom Forbes - For years, BMW, Mercedes, Volvo and Saab buyers have taken advantage of European delivery programs, receiving sizable discounts by picking up keys to a car at its home factory.

What’s new is that carmakers are breaking ground on sleek delivery centers and piling on perks to lure autophiles into experiencing the newest car smell of all.

This summer the new BMW Welt - Deutsch for “world” - will open in Munich. The glass-skinned facility, designed by CoopHimmelblau (a cutting-edge Vienna-based architecture firm), will host up to 250 customer deliveries a day, with cars rotating on turntables as they’re introduced to owners.

Porsche is set to open an equally state-of-the-art tourist attraction next year as the focal point of its sprawling campus in Stuttgart, Germany. This museum will house the world’s most valuable collection of Porsches, with hundreds of storied race and production models on display.   Full Article

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